Once you understand the definition of organic traffic, you can better begin to process how to increase it. You can move your business closer to the top spots just below the local map listing by increasing your organic search result traffic. The traffic found organically is directly linked to Search Engine Optimization (SEO). The better you are at researching specific keywords, the higher you will rank for organic search results. You will, in turn, increase the traffic gained organically.  Creating valuable content with specifically researched keywords is essential to increase organic search results. Blogging about relevant topics to the keyword and your business is a good place to start. Frequently creating content relevant to your keywords properly will significantly boost your overall ranking.
What does that mean for your website? Organic Traffic is any of the customers that come to your website without clicking a link on another site (referral traffic) or clicking an ad (paid traffic) – these visitors used a known search engine and clicked a link to view your website. Much of this traffic is customers from Google, but it also includes other common search engines like Bing and Yahoo. Now that we know what it is, let’s dive into understanding how this information can help you improve your website.

How Do I Get Noticed By Google


Note: Google made a change a few years ago to how they track keywords and it has had a big impact on the discovery process. Before the change, Google would show which keywords consumers were using to find your website, making it easy to understand where and how your website was ranking. Google changed their tracking system so that any users who are logged into a Google account while searching will no longer have their keywords tracked as their Google activity remains encrypted. Due to this, when looking at Organic Traffic reports you will see (not provided) as a keyword throughout the reports – this often makes up over 90% of organic traffic and requires us to dig a bit more creatively to find what we need.

What Is Paid Traffic Vs Organic Traffic

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